1win Ambassadors and Partners

On this page, you will find full information about 1win partners, ambassadors, and events sponsored by the company. We will show who represents the brand One Win, what projects are supported, and how cooperation helps to develop sports and entertainment.

1wins works with famous sportsmen and celebrities to promote the brand.

Ambassadors of 1win

1wins partner with sports celebrities and stars as official brand ambassadors.

Our ambassadors matter a lot to us. They help shape the brand’s identity and bring sports closer to you. With their support, 1win connects with fans in cricket, boxing, and beyond.

  • Cricket – David Warner. Former Australian opener and three-time World Cup winner. He brings energy and connects cricket fans with the brand;
  • Boxing – Canelo Álvarez. Mexican boxing legend, who teamed up with 1win in May 2025 after reclaiming the IBF super-middleweight title;
  • Entertainment – Johnny Sins. Actor who joined 1win India as a brand ambassador around April 2025, broadening 1win’s appeal beyond sports;
  • Partner-Program Ambassador – Igor Alexeev. The first ambassador was announced specifically for the 1win affiliate and partners program during a company event in Almaty.

Partners

Partnerships let our brand back sports and major events. Here you find specific tournaments where we appear as partners, promoters, hosts, or market providers.

Cricket

1win teams up with top cricket tournaments worldwide.

1win works with cricket events in its markets. You can find markets and promotions for top tournaments.

  • Indian Premier League (IPL);
  • ICC Cricket World Cup;
  • T20 World Cup and other ICC events.

Football

1win supports and sponsors key football events.

1win runs campaigns tied to global football events and affiliate activations.

  • FIFA Club World Cup 2025;
  • UEFA European Championship and EURO-related promos;
  • Copa América and other major continental cups.

Kabaddi

1win engages with major kabaddi competitions on a global scale.

Below are the main kabaddi competitions that are supported by our brand:

  • Pro Kabaddi League (PKL);
  • Kabaddi World Cup;
  • Asian Games;
  • Asian Kabaddi Championship.

Esports Partners

1Win partners with leading esports organisations and events to create new ways for fans to experience a different facet of esports. Fans can engage with competitions, follow along with updates, and even sometimes participate in special challenges.

Esports Tournaments

1win is involved in organizing significant esports tournaments.

1win actively supports and organizes major esports tournaments. Here are just some of them:

  • 1win Series Dota 2 Spring (2024);
  • 1win Series Dota 2 Summer (2024);
  • 1win Series Dota 2 Fall (2024).

Esports Teams

1win builds partnerships with top-tier esports teams.

1Win works with top esports teams to help them compete and grow.

  • Team Liquid: Known across multiple games, including Dota 2 and CS2;
  • Nigma Galaxy: Dota 2 specialists, appeared in the Fall tournament;
  • OG: Legendary Dota 2 team with International titles;
  • Virtus.pro: Competes in Dota 2 and CS2, strong presence in 1Win tournaments.

These partnerships bring more competitive events to the platform and give you extra ways to follow esports action.

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